Pistoia has banned new kebab shops from opening in the historic centre, as well as all shop signs must be written only using the Italian alphabet!
New shop signs decals may not be neon, and “must be composed of the Latin alphabet characters, except for texts translated for communication with tourists.
Furnishings must also comply with the council’s quality standards, including a minimum of two metres of space between food preparation and the street.
The council has also banned the opening of any new night clubs, betting shops, money transfer services, sex shops (known as ‘sexy shop’ in Italian), vending machines, or fast food stores in the protected area.
Pistoia is not the first Italian city to clamp down on fast food businesses in its centre, as many of the country’s most loved areas struggle to reconcile mass tourism with the need to protect their own heritage and maintain the city’s liveability.