Some of Italy’s top export industries, including luxury fashion and manufacturing, are taking a sharp hit as residents stay indoors for a second week — but industry leaders aren’t backing down from the fight.

Fashion legend Giorgio Armani donated about $1.4 million to hospitals and the Italian civil protection, which is coordinating the country’s response to the outbreak.
Pharmaceutical giant Menarini, owned by billionaire Massimiliana Aleotti, converted part of its factory in Florence to produce disinfectant gel for hospitals.
Altogether, Italy’s billionaires have given more than $33 million in donations to hospitals, healthcare facilities, and government agencies since the crisis began.

“What worries me most is the health emergency that’s taking place, both in our country and all over the world,” Armani told Forbes on Monday.
“It’s too early to evaluate the impact, which will surely be significant. But history teaches us that new opportunities are born from the deepest moments of crisis.”

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